Relance Beauty

For Relance Beauty’s summer collection, the art direction focused on capturing the radiance of the season. These hair perfume products are infused with fruity and floral notes, so the art direction and set design highlighted freshness, vitality, and natural beauty. In this shooting, I created the concept, designed the set and also took the photos.

Credits:

Photographer, Art Director & Set Designer: Meryem Aydin

Retouch: Kadri Cetin

Client: Relance Beauty